NDIM Delhi

Dr. Swati Bhatnagar

Assistant Professor Ph.D., UGC NET, MBA , Area of Specialization: Sales, behavioral and structural dimensions of Distribution Channel Management

Biography

Vidwan ID : 363715
She has been working with NDIM since July 2022. Dr. Swati Bhatnagar has graduated from top universities. She did her Ph. D from Delhi Technological University and researched on the topic of Distribution Channel Conflict in the FMCG Sector. She is also UGC NET qualified. She has a cumulative experience of more than 18 years. Her area of expertise is sales, behavioral and structural dimensions of Distribution Channel Management and the emerging area of Marketing Analytics. She has presented papers at various national and international conferences at DTU, IIFT Delhi, and Amity Business School. She has contributed 4 ‘Scopus’ indexed research papers in reputed International journals.

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