Vidwan ID : 363668
She has been working with NDIM since January 2018. She has been associated with several consulting & digital marketing firms in US & UK. Her expertise includes leveraging marketing insights and technical knowledge to architect ad tools & products. Her area of interest is to uncover user insights, personalization & measuring opportunities. She has also published extensively in national and international academic journals in management on the topics such as role of digital marketing in start-ups growth, the effect of digital strategies on online sales and many more. Besides this, she has trained more than 120 corporate professionals on social media marketing, Google advertising and automation tools to enhance marketing performance. How to drive online sales with the latest emerging digital technologies.